Outbound cages and pick faces on a retail fulfillment floor

05 / RTL

Retail

Store delivery cannot run as a separate process while stock is visible in the warehouse.

  • INB
  • STO
  • PRE
  • DST
Let’s talk about the distribution wave

Sector need

The warehouse is
not the end of the route.

In retail the logistics need is not filling a rack. Warehousing, order prep and store or e-commerce distribution have to stay on one wave.

If delivery runs as a separate process while seasonal stock is visible, the store stays empty. Fulfillment is not an office job beside the transport window.

  1. 01

    INB

    Inbound

    Receive and count.

  2. 02

    STO

    Storage

    The rack is visible.

  3. 03

    PRE

    Prep

    The wave locks.

  4. 04

    DST

    Distribution

    Store or door.

Pallets being prepared for outbound in a high-bay warehouse
PRE / WAVE

Critical points

Inbound, storage,
prep, distribution.

Pick does not start before the wave locks. Store or door is read from the warehouse calendar.

Logistical challenges

Store delivery cannot run as a separate process while stock is visible in the warehouse.

  1. 01

    Seasonal stock builds in the warehouse while the store wave stays disconnected.

  2. 02

    E-commerce prep runs like an office job beside the transport window.

  3. 03

    If last mile leaves the fulfillment calendar, delivery fragments.

Service mapping

The mode is read from the wave.

Warehouse, road and air are not separate channels. Stock and the delivery channel set the model.

Application examples

Store replenishment, e-commerce fulfillment and seasonal distribution waves.

Roll cages and totes staged in a store backroom for replenishmentSTR

Store replenishment

Backroom cages leave on the warehouse wave. Delivery is not a job apart from the rack.

Outbound cages and pick faces on a retail fulfillment floorECOM

E-commerce fulfillment

Pick face and outbound cage sit on one calendar. The order does not run beside the transport window.

Outbound pallet prep in a high-bay warehouseWAV

Seasonal distribution wave

While seasonal stock builds in the warehouse, the wave locks. A store gap is not closed with a separate emergency lane.

Why VELTRON

While stock is visible,
delivery does not split.

In retail the warehouse should not be full while the store is empty. Wave, channel and last mile stay in one language.

  1. 01

    The warehouse carries the route

    The job does not end when prep ends. Distribution is read from the fulfillment calendar.

  2. 02

    The wave locks

    Pick, channel and outbound are set together. Separate teams slip the wave.

  3. 03

    The channel sits on one calendar

    Store and e-commerce are not left as separate operations. Stock looks at both from the same rack.

Related case

High-bay warehouse used for retail fulfillment

04 / Retail

Retail Warehousing & Distribution

Challenge
Seasonal stock was visible in the warehouse, while store delivery ran as a separate process.
Approach
Fulfillment, consolidation and distribution waves were set on the same operations calendar.

View case

Other industries

The same discipline. A different lane rhythm.

All industries
  1. 01 / AUTAutomotiveThe part is tied to the line rhythm. If the window slips, production stops.
  2. 02 / MCHMachinery & IndustryOversized cargo does not move until permits and equipment lock in one package.
  3. 03 / TEXTextileIf the season window slips, consolidation loses its meaning.
  4. 04 / FODFoodThe cold chain sits inside the transport plan, not beside it.
Controlled container loading operations at a port

Quote

Let’s talk about the distribution wave

Share the stock, the wave and the delivery channel. We do not leave the warehouse as the end of the route.